Use Behavioral Science to Stretch Your Qualitative Research
Join us for this short webinar to understand how to contribute to a more effective study design.
Go beyond conventional interrogational techniques and learn what to look for in an advanced qualitative design. Examples include:
- Depersonalization
- Observing the neural source of responses
- Free language
- Focus group dynamics
- Role play with live stimuli
- Advanced concept testing
- Piggyback on the respondent’s worldview and beliefs
- Basic psycho-profiling
- Advanced analytics for qualitative results
