What is ConnexionPoints®?
ConnexionPoints®
ConnexionPoints is a collection of custom market research studies that report on consumer awareness, emotional insights, psychological factors, market conditions, and more. These reports can be informational or can provide actionable insights. ConnexionPoints may be partly customized and provides access to valuable, in-depth information and expertise at a lower cost compared to a fully customized solution.
Brand and advertising awareness
Market penetration
Purchase frequency (loyalty)
Market assessment (landscaping)
Relationships
Custom research objectives
The Health & Wellness ConnexionPoints category includes market research studies that focus on consumer decision-making processes and how to generate inflection points or just understand their motivations. We thoroughly understand the healthcare and health & wellness industries, and our research can help your company take the next step. Learn how to market your products or services through these reports that will provide a deep level of insight and recommend action.
The Health Conditions ConnexionPoints category includes topics that focus on specific diseases or conditions. We have completed in-depth custom market research ranging from metabolic conditions to psychological conditions. These topics will help your company understand the journey each person affected by these diseases or conditions may take, and how your company can fit into that journey.
Studies relating to the US healthcare system but with global relevance. Reporting covers Digital Health and Retail Health as they relate to different personality types and to the psychology of adherence and persistence and how to create effective programs to improve compliance.
Benefits
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DECISIONS
ConnexionPoints is a collection of extensive research studies that report on consumer awareness, emotional insights, psychological factors, market conditions, and more. These reports can be informational or can provide actionable insights. ConnexionPoints may be partly customized and provides access to valuable, in-depth information and expertise at a lower cost compared to a fully customized solution.
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TIME
When time is of the essence, ConnexionPoints may also be the tool you use to identify your issues quickly as an add-on to already existing research studies. Some of our products are readily available through our online shop and can provide the insights you need almost instantaneously. Any others can be made available quickly through our sales team during business hours. We understand how important your time is and we will work with your schedule.
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ACCESS
The ConnexionPoints team is available to explain, develop, and customize, based on your specific needs. We are available to host online meetings or webinars for you or your company, as well as in-person meetings or master classes. We will do anything we can to help you get the most out of our products. Custom research also can be conducted to provide additional insights and analysis for any ConnexionPoints product.
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COST
A very cost-effective means of getting answers to key questions. A ConnexionPoints report will be significantly less than what you would spend on a proprietary custom study. There are multiple purchasing options available to fit into any budget. We are also able to conduct additional research for any ConnexionPoints study to meet your needs.
