Predicting Healthcare Behavior Under COVID-19
Do you need to know how patients and members will behave in the next year based on changes in the COVID-19 situation? How and when will they access the healthcare system for non-COVID-19-related treatments?
It would be pointless to ask them! The results would be entirely speculative. This type of decision is based on a range of factors which change from day to day.
Join us for the results of a pilot study in which we asked respondents of different personality types what were the important drivers and barriers to returning to normal healthcare activities and have built a “soft model” for predicting behaviors as events occur. These models work for the US population as a whole and are different for the two main personality type clusters, adding more accuracy and nuance to the predictions.
