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Health Conditions

ConnexionPoints®

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The Health Conditions ConnexionPoints® category includes topics that focus on specific diseases or conditions. We have completed in-depth research ranging from metabolic conditions to psychological conditions. We have found a relationship between the metabolic conditions we have studied and therefore can give your company an upper hand when looking for opportunities in these markets. These topics will help your company understand the journey each person affected by these diseases or conditions may take, and how your company can fit into that journey.

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These products explore the patient’s perspective on their condition/disease and provide actionable insights

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They provide an in-depth patient journey

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Gain a better understanding of the condition/disease itself and how a patient may manage it

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Reduced cost and time spent developing these as custom projects

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These products explore the patient’s perspective on their condition/disease and provide actionable insights

Segmedica

Gain a better understanding of the condition/disease itself and how a patient may manage it

Segmedica

They provide an in-depth patient journey

Segmedica

Reduced cost and time spent developing these as custom projects

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COVID-19

COVID-19 has affected every aspect of American life and its impact will be with us for years. From the onset of the pandemic in the USA, we have been fielding studies on COVID-19 with consumers, patients, and healthcare professionals, bringing our unique, personality-based insights to our clients. Topics studied range from changing habits in beauty and personal care to the willingness to return to routine healthcare appointments and procedures. This section includes our Navigating COVID-19 the Journey with firsthand accounts of navigating a global pandemic.

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Mental Health

Mental illness affects millions of Americans. Schizophrenia, along with other mental illnesses, is very misunderstood. This topic will help your company shine some light on these illnesses and into the lives of those suffering from them and their caregivers and be able to take action to influence the consumer or their caregivers.

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Diabetes

Type 2 Diabetes is viewed as a global epidemic that affects approximately 422 million people worldwide. Prediabetes is a serious and under-diagnosed condition affecting 84 million Americans that can lead to diabetes. In this topic, we dive into the lives of those living with these conditions and how they go about managing them. By providing these insights, you will be able to influence buying decisions and implement campaigns more quickly.

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Chronic Pain

Forty-seven percent of US adults have reported at least one kind of chronic pain, such as migraines, and back pain is the leading cause of disability in Americans under 45 years old. This topic explores the difficulties chronic pain patients face and the journey they may take through the healthcare system. With these reports, your company will be able to understand the obstacles chronic pain patients face and how to influence their treatment decision.

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Obesity

According to the CDC, 37% of US adults and 17% of children and adolescents are obese in the US, and those rates have been increasing for the past two decades. This report dives into the lives of those patients and outlines the ways your company can reach them. With this report, your company can lead the charge to address this growing crisis and develop strategies for influencing decisions made about their treatment.

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